ANGLER QWEST
Craig Watson’s talent as a photographer, understanding of the client’s market, and his desire for authenticity are why clients trust him and his team.
Craig and his team have been privileged to shoot for Angler Qwest Pontoons over the last several years. Craig and his team assumed the responsibilities of the complete production for many of the shoots. They coordinated locations, talent, location scouts, accommodations, and craft services for talent, crew, and Angler Qwest representatives. Locations and settings needed to be chosen based on what the client needed to best show their product in the most authentic way. Craig’s expertise and understanding of fishing and boating were key to helping portray the Angler Qwest line in a way that would market it to the right people.
Authenticity is a priority to Craig and his team. In the spirit of authenticity, professional models were not used. Talent was chosen based on the individuals’ experience in the field they were representing. The agency representatives put their trust in Craig and his team to pair talent, wardrobe, locations, and industry with the proper product being highlighted.
Locations were selected to highlight each model in an accurate and authentic way. From bright blue waters in small inland lakes, to the rough and rugged waters of Michigan's large lakes. Each launch was made with deep consideration for both the type of fishing and the style of boat that was to be highlighted.
